The KennisGuild group has its roots in Holland, where Kennis means knowledge and Guild is an association of artisans in a particular trade. For this reason, the KennisGuild group acts like an association of professional units seeking knowledge, excellence and specialisation in a particular area.

The organisation and basic business model is the same for all of the companies belonging to the group, which is based on providing its members with careers that evolve from the bottom to the top according to the experience that team members acquire and demonstrate. Careers can be built at the pace desired by the individual concerned and in accordance with his or her ambition and will.